Trump Rio Grande (WIP)

Alternate Luxury
for Good
Alternate Luxury
for Good

Alternate Luxury
for Good

President Trump built his fame and fortune in the luxury hotel business. The detention centers on the border are the exact opposite. And so Trump Rio Grande, the first Zero-Point-Five Star resort on the US-Mexican border was born. We’re still rolling out the full campaign, so check back for updates.

You can check out the full site here or click the image below.

Recognition
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Social
Social
Social

Our twitter and instagram channels give the resort an on-going voice, where we highlight resort amenities, features, special offers, and invite people to enjoy “a free nights stay”.  

To bring Trump Rio Grande to life, we gave it a social presence as well. On instagram we intermixed images of what's going on with headline treatments promoting the experience. on Twitter we began inviting influencers and outspoken congresspeople to have a free stay if they'd retweet us.

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Projects

Trump Rio GrandeFeatured in AdWeek

Georgia LotteryDigital Video, Social

Toyota Super BowlFeatured in AdWeek, AdAge & Creativity Online

Atomic Brewing Companydesign, identity, 3D

Toys'R'UsVideo, Broadcast

Toyota 4Runnerdigital, video, online video, activation

Give Em' Helvetica (Short Film)Y'allywood Film Festival

Toyota PlayGrounddesign, experiential

Digital PawprintFeatured in AdAge

A Clean Pair of Socks (Documentary)Photography, Journalism, Branding, Digital

Voya FinancialVideo, Broadcast

Toyota CorollaFeatured in Ads of the World

Amanda FoundationFeatured in LeBook

Fuck TypesettingFeatured in Agency Spy

Illustration & DesignOne Show 2013

Assorted SocialSocial, Photography, Video

PhotographyCMYK, Southern Short Course, NPPA, GPA