I spend a decent amount of time thinking about how we can make the advertising industry more accessible to people of all walks of life. Maybe it's my background in sociology, but it's become increasingly clear to me that the root of the problem is access. We work in an industry where to have the best shot at getting hired, you have to go to an expensive portfolio school.
That said, I don't regret going to Creative Circus. But opting not to go to ad school makes the path significantly harder. From networking to acquiring the skills you need and putting together a book that will get you hired, school just makes it easier by 1000%. While some people will opt not to go by choice, many others who'd like to go can't because the schools are just too expensive and being burdened for 20-30 years with student loans is not a great option.
To that end, I came up with a possible solution to level the playing field and wrote about it on LinkedIn. It's gotten almost 20k views at this point so the idea seems to resonate at least a little bit.
You must be logged in to post a comment.