April 27, 2020

Nuehuevo York

Last year I posted about how I had an idea for a restaurant name and made a logo for it. Well, over the past few days I decided to blow it out. That includes an identity suite, headlines/brand voice, in-restaurant design, social posts (with animation), a website and other collateral. See it here.

April 7, 2020

Circling back around

I've been busy working on a new side project that I'm not ready to reveal yet, but in the meantime I thought I'd share something else. Back in 2018 I invented the Atomic Brewing Company. For the project I played around with Adobe's new UI software XD. At the time though I never felt like the website matched my vision.

Given all the free time we've all been having lately, I decided to go back and try to do another pass on it. You can see the before and after below. You can click either to see a full-size version.

July 11, 2019

Trump Rio Grande

The past two weeks I've been working with Copywriter/Creative Director Cindy Hammel on a parody website about the detention centers on the the US-Mexico border. You can see the website here or get an advanced look at the broader campaign we are doing here.